David Regan, Atlanta-based fitness specialist and certified trainer, shares his perspective on how fitness businesses can successfully maneuver around the coronavirus landscape.
August 29, 2020 /MarketersMedia/ —
At the start of the COVID-19 outbreak, businesses were shut down, social distancing generated fear, and fitness facilities struggled with both factors. Consumers turned a cheek to their physical fitness routines as they traded in business casual attire for pajama pants.
“Even after some states allowed fitness businesses like gyms to open their doors again during these recent months, required social distancing has created a foreign practice that gym members are choosing to opt-out of,” said fitness trainer David Regan, Atlanta-native.
David Regan, Atlanta personal fitness coach, is a NASM Certified personal trainer who specializes in weight loss, personalized workout plans, bodybuilding, and nutrition.
Like many fitness professionals, Regan found his job being put on hold until states started to lift certain restriction orders. Regan works with many executives in the Atlanta area, helping them balance their busy schedules with workout and meal plans to achieve optimal results. Everyone’s routine drastically changed due to coronavirus. Still, Regan said that he was fortunate to be able to at least continue his fitness and nutrition services through Zoom and other forms of technical communication such as email to his clients.
Regan is rebuilding his services back to normal again by helping his customers balance their recovering busy schedules with workout and meal plans to achieve optimal results as society starts to pick its pace back up once again.
One struggle that he has noticed is that his clients have had difficulties with weight gain during the pandemic. As a specialist in weight loss, among other things, Regan has navigated his business to target this issue over others, as many of his clients have requested just that. The fitness guru gives his advice to other fitness businesses that are trying to bounce back. He said that gyms and other fitness businesses should continue to abide by social distancing and public health safety precautions though they might cripple clientele returns, and focus on helping people bounce back from pandemic weight gain.
Regan points out that because many of his clients’ physical routine changed drastically to remote working and stay-at-home orders, weight gain became easier. On top of a decrease in daily physical movement, Regan also mentioned that the high level of stress that buzzed throughout social changes also contributed to many of his customers seeking the comfort of food to deal with the uncertainty.
Currently, David Regan is targeting his practice in Atlanta to cater to those who still need help managing weight from home and through gyms slowly opening their doors again.